WEBVTT 00:00:00.000 --> 00:00:01.387 align:middle line:90% 00:00:01.387 --> 00:00:02.550 align:middle line:90% "Almost". 00:00:02.550 --> 00:00:06.100 align:middle line:84% "Almost all the words we've said to one another are gone, 00:00:06.100 --> 00:00:08.460 align:middle line:84% and if they were retrieved verbatim, 00:00:08.460 --> 00:00:10.770 align:middle line:90% we might not acknowledge them. 00:00:10.770 --> 00:00:14.970 align:middle line:84% But the tenor of our talk has been constant across decades. 00:00:14.970 --> 00:00:17.580 align:middle line:90% Tenor is what we meant by soul. 00:00:17.580 --> 00:00:20.430 align:middle line:84% For instance, the way we joke by using 00:00:20.430 --> 00:00:23.370 align:middle line:84% non-sequiturs, elliptical remarks which 00:00:23.370 --> 00:00:28.650 align:middle line:84% deliberately suppress context in advance of time's rub out. 00:00:28.650 --> 00:00:31.110 align:middle line:84% When size really counts, the billboard 00:00:31.110 --> 00:00:35.530 align:middle line:84% says, showing the product, tiny, in one corner. 00:00:35.530 --> 00:00:37.500 align:middle line:90% So we need to search for it. 00:00:37.500 --> 00:00:38.920 align:middle line:90% Come find me. 00:00:38.920 --> 00:00:42.260 align:middle line:90% I stand behind these words." 00:00:42.260 --> 00:00:43.000 align:middle line:90%